HOME ABOUT DUFLA MUSIC & VIDEOS EVENTS 10 YEARS SUPPORT & PARTNERSHIPS NEWS BOOK DUFLA

Executive Summary

The Dufla Diligon 10 Years Anniversary Unity Concert is a landmark celebration of a decade of music, creativity and community connection. Scheduled for Saturday, 31st October 2026 at Maralal, Samburu County, with free entry for everyone.

More than an entertainment event, the concert is designed as a platform for peace, unity, cultural appreciation and youth empowerment, bringing together the Turkana and Samburu communities and the general public in a shared space for positive interaction and celebration.

Why Free Entry? Leaving A Positive Footprint

We do not want the cost of a ticket to determine who gets to participate in a peace and unity initiative. Free Entry Means:

Accessibility & Inclusion

Everyone has an opportunity to attend. No community or economic group is left behind.

Interaction & Impact

Greater opportunity for Turkana, Samburu and other communities to mingle, ensuring the peace message reaches a wider audience.

Key Benefits To Sponsors

  • BRAND VISIBILITY - Prominent exposure through event branding, promotional materials, social media, radio, digital platforms and on-ground activations.
  • AUDIENCE ENGAGEMENT - Direct interaction with attendees through branded activations, product displays, sampling, competitions and demonstrations.
  • CSR & COMMUNITY IMPACT - Align your brand with a meaningful initiative promoting peace, unity, cultural appreciation and positive community relations.
  • AUDIENCE REACH - Connect with a diverse audience comprising youth, families, creatives, entrepreneurs, community leaders and residents from Samburu and surrounding regions.
  • YOUTH & TALENT EMPOWERMENT - Support emerging artists by providing a platform to showcase their talent alongside established performers.
  • CULTURAL CONNECTION - Associate your brand with a celebration of the rich cultural heritage and diversity of the Samburu and Turkana communities.

Marketing & Publicity Strategy

Before The Event

  • Artist announcements
  • Countdown campaign
  • Social media content
  • Radio promotion
  • Media interviews
  • Billboards, Posters & banners
  • Peace Walk promotion

During The Event

  • Live social media content
  • Artist content
  • Brand activations
  • Photography & Videography
  • Media coverage
  • Peace Walk documentation

After The Event

  • Event highlights
  • Sponsor appreciation
  • Photo and video content
  • Community impact stories
  • Social media recap

Proposed Budget

Particulars Details Cost (KES)
Set Up Sound, Stage, Lights, Generator 450,000
Tents Dorm & VIP Area 350,000
Performers DJs, MCs, Artists Remuneration 550,000
Publicity Advertisement and merchandise 200,000
Logistics Transport & Accommodation (Artists/Crew) 160,000
Security Police and Bouncers protocol 90,000
Contingency - 180,000
TOTAL 1,980,000

Sponsorship Packages

Platinum
KES 2,000,000
  • Title event sponsor
  • Venue & stage branding
  • Exclusive Site Visit by Dufla Diligon
  • Logo Placement on all materials
  • Vendor-ship space
  • Online engagement
  • Mentions & recognition by MC
Gold
KES 1,200,000
  • Venue & stage branding
  • Vendor-ship space
  • Logo Placement on promotional materials
  • Online engagement
  • Mentions & recognition by MC
Silver
KES 600,000
  • Venue & stage branding
  • Vendor-ship space
  • Logo Placement on promotional materials
  • Online engagement
  • Mentions & recognition by MC
Bronze
KES 300,000
  • Vendor-ship space
  • Online engagement
  • Mentions & recognition by MC

Conclusion

Your support will help create a platform where young people are empowered, talent is celebrated, culture is respected, and communities are brought closer together to create lasting memories.

Let's Connect

Isaac Koila

Project Lead

+254 799 304 205

koilaisaac@gmail.com

Boniface Waturu

CEO, Extra Levels Marketing

+254 792 465 156

extralevelsmarketing@gmail.com